Katrina Owens

Named a Top Brand Expert to Follow of 2024 by MSN.com, Katrina Owens is the Founder of Knockout Directive and a Brand & Publicity Expert empowering passionate personal and lifestyle brands with the magic of public relations.

After spending 10 years working in corporate marketing and PR, Katrina left her lucrative job in real estate to focus on living a more aligned and purpose-driven life. As she built her agency, she began working with entrepreneurs on their marketing strategies and noticed they were all making the same mistake. They were not harnessing the power of public relations, assuming it was a tactic reserved just for big businesses with big headlines.

Now, Katrina helps passionate entrepreneurs radiate BIG brand energy by discovering their unique position in the marketplace, curating a distinct brand presence, and amplifying their business using modern-day PR tactics. Her clients have been featured in Vogue, the New York Times, and podcasts across the world.