Why sponsorships and events are an effective tool

An accomplished Marketing, Sales and Business Development professional with a track record with some of Canada’s top organizations, including Dilawri Group of Companies, McDonald’s Canada, BCLC, Save-On-Foods and now as the marketing leader for Fresh Slice Pizza. He’s known as an enterprise thought leader who optimizes and builds marketing strategy while driving current and future customer growth working collaboratively with Sales and Operations while leading by example. This collaboration is built through mutual respect, active listening and having fun at the same time 🙂 . This approach involves understanding and analyzing the market, the industry, the customers, and the current approach to sales and marketing. Extensive retail experience has sharpened a keen understanding of the customer and motivation to purchase while focusing on a customer for life.