A data-driven storyteller meets digital strategist, blending sharp marketing instincts with a relentless pursuit of ROI. Whether it’s building airtight referral programs, fine-tuning Klaviyo flows, or crafting case studies that actually convert, I move fast, iterate smarter, and never lose sight of the customer journey.
Bio Melissa Rodgers is a content creator, marketing strategist, and founder & principal of Fora Consulting, a content marketing consultancy based in Vancouver and serving clients across North America & Europe. With over a decade of experience helping businesses build authority online, Melissa has become known for her distinctive approach to messaging and content strategy — one that blends marketing psychology & buyer behaviour with the efficiency and scaling power of AI to create campaigns that connect and convert. From early-stage startups & solo founders to established brands, her clients trust her to cut through the noise and craft strategies that build trust & loyalty in an era where online audiences are more discerning than ever. A sought-after speaker and educator, Melissa regularly takes the stage and the classroom to help business owners at every level think more strategically about how they show up online.
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