A data-driven storyteller meets digital strategist, blending sharp marketing instincts with a relentless pursuit of ROI. Whether it’s building airtight referral programs, fine-tuning Klaviyo flows, or crafting case studies that actually convert, I move fast, iterate smarter, and never lose sight of the customer journey.
I see every new project as a case study in the making, and every email flow as a testable, optimizable path to retention gold. I speak fluently in acronyms—LTV, NPS, ROAS—but never forget the human on the other end of the screen. A creative with a compass—pointed toward growth. I build relations based marketing systems that matter, and make it look easy.

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